Some have attributed the success of President Barack Obama's rise to prominence over early favorite Hillary Clinton in 2008 to the adept way his campaign ...
The future of automotive marketing: car deals that stalk you on social media
The world of automobiles has always been associated with big advertising. From car dealers buying huge billboards in prime locations on the highway to the ...
Facebook’s open compute project shifts its focus toward the network
From Android to Firefox to Twitter and everything in between, open source is all the rage in the tech world. Now, thanks to the world’s largest social media ...
Why digital marketing and advertising are finally coming together in 2014
To paraphrase the immortal movie icon, Ferris Bueller, "The Internet moves pretty fast. If you don't stop and look around once in a while, you could miss ...
A case for Facebook premium
There are terrible words about to be posted on this page, but don't turn away yet. There's a reason that some radical ideas need to be said even if they're ...
#Infographic: Facebook vs Twitter – the IPO battle
The first day went very differently when the two social networks went public. Facebook stayed steady, bolstered by some strategic investing. It eventually fell ...
Apple attacks Google and Facebook. They have a point.
It's often easy to lump in Apple, Google, Microsoft, Facebook, and Amazon into the same pot. After all, they're all big tech companies that focus on innovation, ...
Tech giants can’t (or won’t) protect your data when push comes to shove
One of the most annoying parts of the Edward Snowden revelations isn't what everyone is focused on. It isn't that the NSA has been snooping on anyone and ...
Facebook is not failing marketers. Marketers are failing to understand Facebook.
A recent survey performed by Forrester and a scathing open letter from Nate Elliott to points to one major and undisputed fact: marketers and businesses are not ...
100-115 characters: the sweet spot for getting retweets
When you want to get some pretty good data on using social media for marketing, one of the best people to turn to is Dan Zarrella, Hubspot's social media ...
Developers: time to channel MacGyver
You know “MacGyver,” the TV show from the late ‘80s? Of course you do! Angus MacGyver (yes, his first name was Angus) is synonymous with ingenuity and ...
#Infographic: The history of the internet
The title of the infographic itself is, "A Short History of Internet Milestones". In reality, we have gone beyond the concept of a "short" history. Things move ...
Promote your videos by hand
After watching an amazing video that a client had prepared for their business, I asked how she was going to promote it. She said she already had it set to get ...
Search and social will not be separate marketing endeavors in 2014
If you do a search on Google for "search marketing" and compare it to a search for "social marketing", you'll see that there are pretty much no similarities. ...
#Infographic: The History of the Hashtag
The hashtag symbol was rarely used in any application other than on a touch tone phone up until it was popularized through social media in the last five years. ...