T-Mobile is going straight for Verizon’s jugular

Just when you thought T-Mobile couldn’t get any more aggressive, the company goes and does something crazy. I guess CEO John Legere figured his company has caused AT&T enough trouble, now its Verizon’s turn. Starting now, T-Mobile will literally give Verizon customers a free smartphone for two weeks and if they like the phone and the service, the company will buy out their contract (up to $650) and help them switch from Verizon. 

After spending most of the last two years attacking AT&T, T-Mobile CEO John Legere is turning his attention toward Verizon, launching a new promo targeted specifically at luring its customers to his network. In the new “Never Settle” promo, announced Monday night, T-Mobile is offering Verizon customers a free two-week trial. As part of the trial, Verizon customers agree to bring their number over to T-Mobile. At the end of the two weeks, Verizon customers can either return the T-Mobile phone and pay nothing or turn in their Verizon phone and T-Mobile will pay off any outstanding device payments or early termination fees up to $650. “Last week, I said we would hit right back at Verizon–I meant it,” Legere said in a statement. “T-Mobile’s 4G LTE network is the nation’s fastest. Not faster for the price … just faster, period. With T-Mobile, you don’t have to settle for trickery, gimmicks and carrier BS the way you do with Verizon. I’m so confident in our kick-ass network experience that we’re footing the bill so Verizon customers can give T-Mobile a try.”