The Samsung commercials just keep getting better and since they have been sued recently for apparently copying Apple’s design they have decided to take measures in their own hands within their recent commercials.
One commercial in particular “The Next Big Thing is Already Here” has the dreaded Apple lineup that we are all too familiar with when a new product comes out like the iPhone 5. In the commercial the Apple fanatics talk about the latest features in the new Apple product while Samsung Galaxy S III mobile users show that what they are waiting for already exists.
Samsung -1 vs. Apple -0
https://www.youtube.com/watch?v=nf5-Prx19ZM
The real battle isn’t about technology. Its about community and the ever elusive “cool” factor. Samsung is playing that game now and by the looks of it they’re going to be playing hard.