Would you pay $3,500 for a portable music player?

Why listen to music on the affordable iPod that you’ve had for years which provides an excellent listening experience when you can drop $3,500 on the AK380?! As a rich audiophile’s wet dream, the AK380 is obviously not geared towards the average music listerner, but maybe you’d be willing to buy the comparatively cheaper AK Jr for $500? 

What do you do when you’ve got a shamelessly decadent high-resolution audio player, loaded with top-tier audio components, and more bells and whistles than an audiophile can shake a stick at? If you’re Astell&Kern, you build an even more lavish audio player, of course. Meet the latest and greatest flagship portable audio device from Astell&Kern, the AK380. Supplanting the $2,500 AK240 from the top of the heap, which we referred to as the “drug of choice” for audiophiles with infinitely deep pockets, the AK380 is the new hotness — to the tune of $3,500. While Astell&Kern has a long lineup of portable hi-res players that includes the relatively affordable new AK Jr ($499), the company has never been shy about going after the top 1 percent of the music-listening public. And if you’re a part of that segment, the AK380 has plenty of sonic artillery to wine and dine you.