Brian Molidor Brian Molidor is Editor at Social News Watch. Find him on Twitter, Facebook, and Pinterest.

Xbox One users are more valuable than PlayStation 4 users

56 sec read

The PlayStation 4 may be selling almost twice as well as the Xbox One, according to some leaked numbers from a recent Electronic Arts financial call, but Xbox One users are more valuable to developers. This is according to Ubisoft, which claims that Xbox One users spend $1.25 for every $1.00 that PlayStation 4 users spend, similar to how developers prefer releasing apps on iOS because, despite the fact that Android has significantly more users, iOS users spend more money on average.

While just about every publisher who is making a shooter is flocking to the PS4 (the new home of shooters, according to Sony), Ubisoft is staying the course with The Division, which had an extra day of lead time with the beta on Xbox One, and some light exclusives. Why? Well Ubisoft’s recent financial report might explain that decision a bit. According to the publisher, Xbox One owners spend $1.25 for every $1 that PS4 owners do, leading to a better average revenue per player count. Overall, Ubisoft netted 41% of its third quarter sales from PS4 products, 27% from Xbox One, 12% from PC, 6% from Wii, and 4% from the Xbox 360. The Wii U, sadly, was counted as an “other” with PS3 and mobile, which netted 10% — but it’s not like it supports the platform anyway. Interesting stuff! I agree with VentureBeat’s assessment that the Xbox One will likely not catch up with the PS4 in terms of hardware units sold, but if there’s one company that knows how to monetize its customers, it’s Microsoft. The fact that it can do this ensures that it is still in the fight this console generation.

Source
Avatar of Brian Molidor
Brian Molidor Brian Molidor is Editor at Social News Watch. Find him on Twitter, Facebook, and Pinterest.

Can video games help autistic children improve their social…

It’s still hard to believe that we now live in a world where playing video games is a viable career, and where video games...
Avatar of Scarlett Madison Scarlett Madison
59 sec read

These graphs will give you an idea of how…

We all know that Pokemon Go is big, but just how big, exactly? Well it’s hard to get exact numbers without going through Nintendo,...
Avatar of Michio Hasai Michio Hasai
1 min read

Documents regarding the next PlayStation 4 have been leaked

In order to make up for how lackluster this generation of consoles has been, Microsoft and Sony are planning to release upgraded versions of...
Avatar of Louie Baur Louie Baur
59 sec read

Leave a Reply

Your email address will not be published. Required fields are marked *