Telecom companies spend billions on advertising

In the competitive world of telecommunications, it’s often a matter of name recognition and trust that help people determine which service to use and which product to buy. The mobile arena is particularly top-heavy with Verizon and AT&T ranking #2 and #3 amongst the top US ad spenders behind Proctor & Gamble Co. At nearly $6 billion in combined advertising spend between the two biggest US mobile service providers last year, the stakes are clearly high when it comes to buying exposure.

Here, we take a look at the top spenders in US advertising dollars. This infographic from Kissmetrics comes to use via Used Cars Statesville and explores “Top US Ad Spend”. Click to enlarge.

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