Being in the social media game has some definite advantages, and some absolute disadvantages. The advantages include getting to write for a living, obtaining ...
Social Media
How will social media be used differently this election season?
Some have attributed the success of President Barack Obama's rise to prominence over early favorite Hillary Clinton in 2008 to the adept way his campaign ...
The future of automotive marketing: car deals that stalk you on social media
The world of automobiles has always been associated with big advertising. From car dealers buying huge billboards in prime locations on the highway to the ...
You’re being targeted on social media (and it’s not a bad thing)
There's a reason that social media sites are free to use. They want you on there because, as much as we hate to accept it, we're the product. They're selling ...
Social is coming: what if social media played the Game of Thrones?
There’s but one episode remaining in the fourth season of the popular HBO series, Game of Thrones. You may use social media to post about recent episodes. Now, ...
Social media intelligence: challenges and resolutions
The internet did a fine job of changing the way people communicate. Social media took it to an all new level. Countless conversations are taking place across ...
#Infographic: Entertainment tops all industries in social media engagement growth
If you think about it, it's actually pretty intriguing that the entertainment it at the top when it comes to growth of social media engagement. One would think ...
Why digital marketing and advertising are finally coming together in 2014
To paraphrase the immortal movie icon, Ferris Bueller, "The Internet moves pretty fast. If you don't stop and look around once in a while, you could miss ...
Your business social interactions DO mean an endorsement
I was going through the profiles of some businesses that I follow on social media when I noticed something that was highly discouraging. Some had statements on ...
A case for Facebook premium
There are terrible words about to be posted on this page, but don't turn away yet. There's a reason that some radical ideas need to be said even if they're ...
#Infographic: Tips for better social media updates
For the most part, people don't need help with their own social media. They are on it enough and see what others are posting. This can then help them to mold ...
#Video: Google+ automated movie maker looks sort of cool
Google is trying. They're trying real hard to make their social network better than Facebook. In many ways, it already is, but that has yet to translate into ...
#Video: Virgin America puts entertainment into airline safety
There's nothing more boring than an airline safety video, right? "Put your own mask on before assisting others." Not so fast. Virgin America has put together ...
Pinterest is Due for a Manly Invasion
Don't worry. Women will still rule on Pinterest for the foreseeable future. That part's not going to change. What will change is that Pinterest is edging its ...
Facebook is not failing marketers. Marketers are failing to understand Facebook.
A recent survey performed by Forrester and a scathing open letter from Nate Elliott to points to one major and undisputed fact: marketers and businesses are not ...