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How do you use performance based advertising for recruiting?

Performance based advertising is based on results, and who doesn’t like getting results?  When you pay based on results, you can...
Avatar of Brian Wallace Brian Wallace
46 sec read
Targeted Customer

You’re being targeted on social media (and it’s not a bad thing)

There’s a reason that social media sites are free to use. They want you on there because, as much as we...
Avatar of Carl Durrek Carl Durrek
2 min read
Mobile Internet

Why landing pages need to be built specifically for mobile

The United States (and much of the rest of the world) is a mobile country when it comes to the internet....
Avatar of Brian Molidor Brian Molidor
1 min read
Multi-Screen Advertising

The multi-screen generation needs a better advertising model

The days of traditional advertising being separated from digital advertising are behind us… at least they should be. Today and into...
Avatar of Connor Livingston Connor Livingston
2 min read
Ferris Bueller

Why digital marketing and advertising are finally coming together in 2014

To paraphrase the immortal movie icon, Ferris Bueller, “The Internet moves pretty fast. If you don’t stop and look around once...
Avatar of JD Rucker JD Rucker
3 min read
Car Dealer PPC Landing Page

4 reasons why required fields are no longer required on contact forms

What? WHAT!?!? There have to be required fields on contact forms, right? There have been required fields on contact forms for...
Avatar of JD Rucker JD Rucker
1 min read
Facebook Failing Marketers

Facebook is not failing marketers. Marketers are failing to understand Facebook.

A recent survey performed by Forrester and a scathing open letter from Nate Elliott to points to one major and undisputed...
Avatar of JD Rucker JD Rucker
3 min read
Michael Knight

Samsung’s ballyhooed ads: are they worth the hype?

It isn’t often that an advertisement is the top story on the tech news aggregators. Usually when it is, there’s an...
Avatar of Chastity Mansfield Chastity Mansfield
23 sec read

Facebook marketing without ads is like racecar driving without wheels

There was a time not too long ago when Facebook was a viable marketing tool for businesses who did not invest...
Avatar of JD Rucker JD Rucker
2 min read
Facebook Video Ads

Facebook video ads as an alternative to YouTube PPC

A good place for video advertising is YouTube, for the obvious reason that people log on to YouTube in order to...
Avatar of Kate Funk Kate Funk
2 min read
Smoky Mountains

Apply local flair to your Facebook promotional posts

Facebook has been a challenging venue for marketers and advertisers ever since it started really getting popular in 2009. At that...
Avatar of JD Rucker JD Rucker
1 min read
Facebook Cash

Facebook has 1.11 billion monthly active users

We all knew Facebook was huge. We all knew that a ton of people use Facebook on a regular basis. Now...
Avatar of Michio Hasai Michio Hasai
1 min read
Facebook New

Facebook joins the flat, simple logo trend

The ebb and flow of design trends always seems to navigate towards and away from simplicity. Today, simple is hot. Flat...
Avatar of Sal McCloskey Sal McCloskey
34 sec read

5 types of Facebook content that make local businesses stand out

In an environment with a billion users, millions of business pages, and just about every company in every industry trying to...
Avatar of JD Rucker JD Rucker
3 min read
top mobile advertisers

Mobile search and advertising are on the rise

These days, smartphones are like an extra appendage to most people. We use them for everything, especially searching the internet. Think...
Avatar of Brian Wallace Brian Wallace
47 sec read

Advertising online is no longer a matter of size

Online advertising has become one of the most important aspects of running a business. Even companies that do not operate primarily...
Avatar of Sal McCloskey Sal McCloskey
22 sec read

Samsung has soiled the purity of the Overly Attached Girlfriend meme

It’s every marketing company’s dream to create a viral video for their clients. In the world of online and social media...
Avatar of JD Rucker JD Rucker
1 min read

The only way to fly if you’re a hobbit

Most attempts to work in movie tie-ins into advertisements are poor attempts at best. Attempting to do a movie tie-in during...
Avatar of JD Rucker JD Rucker
23 sec read