Segways provide reliable, efficient transportation for mall cops and the elderly. Additionally, these clever devices could be used for the ultimate new sport: Segway jousting.
A new television commercial for Washington’s Lottery asks “what have you and your friends always wanted to do” and shows two medieval-style knights jousting on Segway scooters in lieu of horses.
The new campaign, featuring the tagline Play Together, Win Together, aims to position the Lottery as a social experience and encourages friends to play it together to make their dreams come true. To add a bit of drama, the commercial was partially shot using a Phantom Flex camera
Considering that each Segway scooter will set you back close to $7,000 for the base model, this is one sport that will certainly require a winning lottery ticket.
[youtube]http://www.youtube.com/watch?v=xSVQsyZLtKg&feature=player_detailpage[/youtube]
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