Rocco Penn A tech blogger, social media analyst, and general promoter of all things positive in the world. "Bring it. I'm ready." Find me on Media Caffeine, Twitter, and Facebook.

Microsoft acquires Sunrise calender app for more than $100 million

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Following its recent trend of refocus and reinvention, Microsoft has acquired the company behind the popular calender app known as Sunrise for more than $100 million. Sunrise offers a suite of calender products for all of the top platforms that allows users to consolidate different calenders from different providers. 

Software giant Microsoft is in the process of trying to reinvent itself, and part of that reinvention evidently involves acquiring startups that have created products that compete with its own. The latest acquisition is calendar app maker Sunrise, which Microsoft shelled out at least $100 million for according to our sources. Sunrise has a suite of calendar products for mobile and desktop users that connects with and consolidates calendars from different providers. It’s available on the iPhone, iPad, Android devices, and on the Mac App Store, as well as offering a web client.

 

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Rocco Penn A tech blogger, social media analyst, and general promoter of all things positive in the world. "Bring it. I'm ready." Find me on Media Caffeine, Twitter, and Facebook.

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