Carl Durrek Carl is a gaming fanatic, forever stuck on Reddit and all-around lover of food.

Google clarifies that it can and does analyze your private data

45 sec read

In an attempt at clarity, Google has amended its terms of service to say that it analyzes private data, including emails, for purposes including the delivery of ads and customized search results. The changes to its terms of service, announced this week, come as Internet users continue to grapple with how and why companies handle their data. In one recent high-profile example, Microsoft faced a backlash following reports that it had actually read someone’s Hotmail emails, under a policy that has since been changed.

Google Inc. (GOOG) is updating its terms of service to more clearly show how the company can analyze user content to tailor features and personalize advertising, as it looks to leverage customer data to bolster its business. The new terms add a paragraph that says Google’s analysis can affect user content that is sent, received and when it is stored, the company said on its website today. The guidelines are set to go into effect on April 14. “We want our policies to be simple and easy for users to understand,” Matt Kallman, a spokesman for Mountain View, California-based Google, wrote in an e-mailed statement. “Today’s changes will give people even greater clarity and are based on feedback we’ve received over the last few months.”


Avatar of Carl Durrek
Carl Durrek Carl is a gaming fanatic, forever stuck on Reddit and all-around lover of food.

Google and Huawei might be working on a new…

Google and Huawei might be joining forces once again. According to a tweet from Evan Blass, once of the most respected leakers in the...
Avatar of Brian Molidor Brian Molidor
1 min read

Google is killing off yet another thing that nobody…

Google isn’t afraid to experiment, and as a result, the company ends up having to kill off a lot of products and services that didn’t end...
Avatar of Michio Hasai Michio Hasai
1 min read

The next version of Android will be called Android…

A little more than a month after asking Android users to suggest names for the next version of Android, codenamed Android N, Google announced...
Avatar of Lorie Wimble Lorie Wimble
38 sec read

One Reply to “Google clarifies that it can and does analyze your…”

  1. my link for using google email is “HTTPS …. ” and the little padlock is locked, but it is not really secure.
    Thank you, google, for at least being honest. Now clean up the HTTPS and make it HTTP !!!!

Leave a Reply

Your email address will not be published. Required fields are marked *