Gmail Makes It Easier To Switch, Yahoo Pretties Things Up A Bit

Gmail is rolling out a new feature which will make switching to their free email service even more attractive – import email and accounts from Yahoo Mail, Hotmail, AOL or other POP3 accounts.

The feature is obviously intended to draw in users who would be interested in switching but can’t face the hassle of transferring accounts or don’t want to abandon their old email.

Google’s email service moves along in leaps and bounds, while Hotmail, now Live Mail sees only occasional updates.

Yahoo also today announced some changes to the look and feel of their email service. With Live Mail and Gmail pushing forward, Yahoo is easily the most neglected of the free webmail ‘big three’.

Yahoo updates include better image and video embedding, better social networking and link handling and a UI overhaul.