How big of a success is Apple Pay? It’s early days yet, but Apple’s payment system is already a player at Whole Foods, where it represents almost 1% of all transactions since launch. Whole Foods has already processed over 150,000 Apple Pay transactions, according to CIO Jason Buechel, who spoke on the matter to The Wall Street Journal last week.
Since going live in late October, Whole Foods has already processed over 150,000 Apple Pay transactions, this according to CIO Jason Buechel as relayed to the Wall Street Journal last week. With that number in tow, Mike Dudas, formerly of Google, PayPal, and Braintree, did a bit of math and deduced that Apple Pay transactions at Whole Foods now represent nearly 1% of all purchases. Not too shabby given that Apple Pay only works on the iPhone 6 and that Apple Pay has only been operational for about 3 weeks now.