After being “blown away” at the response from Snapchatters at Electric Daisy Carnival, Lollapalooza and other music festivals to the “Our Story” feature, which pools photos and videos from live events into one feed, the photo messaging application announced Friday that it has expanded the product. Now all Snapchatters, not just attendees at pre-determined events, can use Our Story.
Snapchat isn’t just for sharing slices of your life with your friends anymore. A new feature called “Our Story” has begun rolling out to all users today, which lets you create and view public collections of photos and videos captured at the same live event — say a concert or sports game — even with people who aren’t on your Friends list. Here’s how it works: if you’re using Snapchat at a big event where other people are also using the app, you can choose to add your video and photo snaps to a larger public collection. Anyone in the world with Snapchat can then open their app, find the collection of snaps from that event, and watch it as a single Snapchat Story. The feature doesn’t identify who created which snaps, only showing that they were all captured at the same event.