3D Systems announced a deal with Hershey’s Thursday to collaborate on developing a 3-D printer that makes chocolate and other edible products. In a statement, 3D Systems said making printers that print chocolate is a good way to help the relatively new technology go mainstream. Hershey sees it as a great delivery system for its products.
Hershey’s has partnered with a 3-D printing company to make headway in chocolate innovation. The chocolate maker announced Thursday it was entering a multi-year agreement with 3D Systems to produce confectionary treats leveraging 3D Systems’ technology, which includes two new sugar and chocolate printers unveiled at CES earlier this month. “We believe that innovation is key to delivering relevant, compelling consumer experiences with our iconic brands,” William Papa, Hershey’s vice president and chief R&D officer, said in a statement. “Whether it’s creating a whole new form of candy or developing a new way to produce it, we embrace new technologies such as 3-D printing as a way to keep moving our timeless confectionery treats into the future.”